Sunday, February 26, 2012

Importance of Business Research Service

Business Research involves researching company details from the respective company websites, public domain databases, commercially available online databases and the latest Annual Report.

An organization can get the benefits insights into the following aspects of Business Research services.
  • Identifying potential/likely clients for a new product/service
  • Self analysis of the organization - Where we stand
  • Determine how your competitors are performing in given market condition - competitor analysis.
  • Keep up with latest developments in the industry
An effective Business Research campaign is justified for any organization seeking competitive edge in the ever ballooning industries over the globe. Outsourcing Business Research would be an extremely productive exercise for any company seeking 360 degree insight into the prevailing market.
Sample data captured include in Business Research:
  • A brief overview regarding the Company’s services or products.
  • The latest annual turnover/revenues of all public companies, their subsidiaries, and of private companies in a uniform US Dollar figure.
  • Location and the address of the corporate head quarters as well as EU locations.
  • Employee strength segregated among U.S., Europe and Other locations.
Information that met the guidelines laid down for profiling is populated into databases or worksheets in specified formats. The entries are reviewed for accuracy and presented to the client. 

Benefits to Clients:
  • Client / Market segment information
Substantial amount of information is available in a capsule to enhance target marketing and selling schemes.
  • Time zone leverage
Offshore work is conducted during the client’s night and results are available to the client at their start of the day.
  • Cost-saving
Offshore costs result in substantial savings.
  • Quality assurance
Experienced and well-trained staff ensures delivery of a one time and quality work product.



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